Project Description

Brainiac – SKY

Sky approached Doodlebug to produce a style guide for their Brainiac license. They already had a collection of assets used on the TV series but needed these to be consolidated into a practical guide that could be referenced by their licensors to produce product and packaging for retail. We took these assets and developed a well structured style guide that allowed the licensors to easily create their products and packaging, following the guidelines and using the supplied digital assets.
Doodlebug Design have developed some excellent style guides for our clients such as Sky Television and Britvic. Their work has included style guides for brands such as Tango , Fruit Shoot and Whites. They have worked in a cost-effective fashion producing guides that are commercial and on-brief – they are a proactive company who set out to help their clients in a positive way.

From Ian Downs – Start Licensing