Project Description

Fruit Shoot – Britvic

We worked with Britvic to translate their Fruit Shoot license from their drinks range into a style guide to be used by licensors to create new products. Using the existing graphical elements created for the Fruit Shoot brand we developed a product and packaging style guide.
 I worked with Doodlebug Design during the development of the Britvic Licensing Program. They produced innovative and practical style guides for several of Britvic’s key brands including: Tango, Fruit Shoot, Robinson’s &’ R Whites. From the start I found their ideas and creativity exceptional! The style guides were delivered on time and on budget and have proved to be a big hit with our licensees helping them to develop their product ranges quickly and with minimal input from us. If you want to work with a passionate design consultancy who cares about the success of the licenses they work with then Doodlebug Design is for you. 

From David Hayes – Britvic Consultant